5/9/2023 0 Comments Kindle paper white targetGrab a bargain from Australias leading home. I also know that Kindle hit some kind of right note, and broke down the "tech head" barrier to reach a wider market, in the same way apple has done, and appealing to women would have to be no small part of that, on statistics alone. Shop Online for Kindle B08N2ZL7PS Kindle Paperwhite Signature Edition 32GB - 2021 and more at The Good Guys. Of course, all of this is speculation, and there are many men (myself included) and women (my partner included) who wouldn't fit this picture exactly - but I know a lot more women who read socially than men, and I know they spend a lot on books. It makes sense to normalise the product for the big audience, who might not otherwise think it was "for them". In conjunction with this, "tech gadgets" are a very standard, accepted purchase for a lot of men, on the established stereotype, and these men would probably get one no more or less if there are women I'm the ads or not. Groups also tend to buy lots of books, and regularly. Both mums, who often read a lot more in pregnancy if they have the luxury of being able to rest more, and professional women who have higher disposable income (as well as women who are both of these!) are, I imagine, the primary market buying a lot of new fiction, especially in clubs. As well as them being easy to read, a Kobo eBook reader and Kindle reader includes technology such as: Paperwhite displays Warm light options Screen. I think there is a massive market in social book clubs, and Amazon is trying to hit that demographic.
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